Facebook raises fears with ad tracking (CNN)
Facebook raises fears with ad tracking — By Emily Steel in New York and April Dembosky in San Francisco — (Financial Times) — Facebook is working with a controversial data company called Datalogix that can track whether people who see ads on the social networking site end up buying those products in stores.
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To Facebook, or not to Facebook? - Digital Culture & Education
Abstract. A significant shift in computer-mediated communication has taken place, in which in some cases, social media is becoming the dominant form of communication. ... Barnes and Mattson (2010), report that “admissions officers have clearly embraced Facebook and other social networking sites as viable forms of communication with their constituency” (p. 2). Madge et ..... “Investigating faculty decisions to adopt Web 2.0 technologies: Theory and empirical tests.