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How This Former Professor Used Word-of-Mouth Marketing to Create a Product Used by Tens of Millions of People - Inc.com


Inc.com
How This Former Professor Used Word-of-Mouth Marketing to Create a Product Used by Tens of Millions of People
Inc.com
A few weeks later, I went to interview the CEO of American Marketing Association and former Burger King CEO, Russ Klein. Halfway through the interview, Russ points out that he knows the person who created Popsockets and offered to connect me with him.
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