Mike Trout Is The Mere Beginning of MLB's Marketing Problems - Sports Illustrated

Sports Illustrated

Mike Trout Is The Mere Beginning of MLB's Marketing Problems Sports Illustrated What Trout has done as a marketer and celebrity, though, sits much closer to replacement level; a marketing research firm recently told the Washington Post that only 22% of the American public knew who Trout was. (Forget ranking among LeBron James and ... Does Mike Trout need to do a better job of marketing himself or does MLB?MLive.com all 5 news articles »