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Facebook's new pitch to brand advertisers: forget about clicks (Alexei Oreskovic/Reuters)






Facebook's new pitch to brand advertisers: forget about clicks (Alexei Oreskovic/Reuters)



Alexei Oreskovic / Reuters:
Facebook's new pitch to brand advertisers: forget about clicks  —  (Reuters) - Facebook Inc, stung by doubts that advertising on the social network delivers enough bang for the buck, is preparing to unveil data to counter its critics and show that “clicks,” the current metric of choice, tell only half the story.

Warning: This feature is going away. We're retiring RSS subscriptions to queries on Nov 1, 2012. Apologies for any inconvenience. Contact us with any questions or concerns.











Facebook's new pitch to brand advertisers: forget about clicks (Alexei Oreskovic/Reuters)



Alexei Oreskovic / Reuters:
Facebook's new pitch to brand advertisers: forget about clicks  —  (Reuters) - Facebook Inc, stung by doubts that advertising on the social network delivers enough bang for the buck, is preparing to unveil data to counter its critics and show that “clicks,” the current metric of choice, tell only half the story.

Warning: This feature is going away. We're retiring RSS subscriptions to queries on Nov 1, 2012. Apologies for any inconvenience. Contact us with any questions or concerns.








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