Social Media Marketing Scene

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Why is the Social Media Marketing Scene important to know about?

Do you belong to an online social networking website? With their recent rise in popularity, there is a good chance that you do. However, it is one thing to be a community member and another to actually participate in online discussions, as well as the many other network features. That is why it is advised that you learn how to make the most out of your social networking experience.

Within the Social Media Marketing Scene package you will find the following modules:

Ebook
Covers
Opt-in Page

Learn More about the Social Media Marketing Scene HERE

9 Ways To Analyze Your Facebook Ad Performance

How to Analyze Your Facebook Ad Performance:  9 Ways


Are your Facebook ads working for you? Wondering which metrics you should be tracking? In this article from Social Media Examiner, you’ll discover nine ways to analyze and assess the performance of your Instagram and Facebook ads. …


Read the Full Article Here

How Google’s Bert Update Will Affect Content Marketing

Important Google News:

Facebook plans to take over the world

Social network went from digital directory for college kids to communications behemoth – and it’s planning for prosperity with its global takeover.  Read More...

Here Are 22 Brilliant Social Media Marketing Tips [VIDEO]

Check out these 22 Brilliant Social Media Marketing Tips that you can use to gain brand awareness and trust in your social media networks.

Watch the video  

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

NAMED one of 5 MUST-READ BUSINESS BOOKS BY FORTUNE MAGAZINE.  Publishing is the NEW MARKETING. How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space?
Epic Content Marketing.

One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. "Epic Content Marketing" takes you step by step through the process of developing stories that inform and entertain and compel customers to act--without actually telling them to. Epic content, distributed to the right person at the right time, is how to truly capture the hearts and minds of customers. It's how to position your business as a trusted expert in its industry. It's what customers share and talk about. Once we hook customers in with epic content, they reward us by sending our sales through the roof. Epic Content Marketing provides everything you need to: * Determine what your content niche should be to attract and retain customers * Discover and develop your content marketing mission statement * Set up a process for creating and curating epic content * Learn how to leverage social and email channels to create--and grow--your audience * Measure the performance of your content--and increase your content marketing budget With in-depth case studies of how John Deere, LEGO, Coca-Cola, and other leading corporations are using content to drive epic sales, this groundbreaking guide gives you all the tools to start creating and disseminating content that leads directly to greater profits and growth. Whether you're the CMO of a Fortune 500, a digital marketer, or entrepreneur, "Epic Content Marketing" gives you the tools you need to vanquish the competition. Start your epic journey now!

How Social Media Can Grow Your Company

     As the economy continues to slowly expand, businesses are seeking new media to reach their customers. In addition to traditional print, radio and online advertising, marketing directors are often required to create and implement a social media strategy. According to Forrester Research, three out of four Americans currently use social media. Facebook, Twitter and YouTube have become incredible success stories, but more importantly they’ve evolved into tools to grow sales and profits. As a result, the management of many small- to medium-sized companies are struggling to find the right balance to effectively communicate and grow their businesses in the Internet age. Luckily, some media businesses are finding innovative ways to market and inform consumers and help companies expand their brands and sales on a national basis.
     Many companies are turning to private equity firms that invests media and media services in exchange for equity in private and public corporations. Through a targeted multi-platform approach of print, radio, online and social media, these firms facilitate significant brand and corporate awareness programs to a widespread audience of Consumer and B2B Buyers. However, since these firms invests equity in their portfolio companies, they have strict due diligence requirements and only partner with high-quality growth companies seeking to improve their message and brand to customers.
     By partnering with private equity firms, businesses can reach for widespread consumer and B2B sales using technology to achieve their goals. (Source: NewsUSA)

Social Media Reaches the Fashion Shopper

Everyone’s aware of the phenomenon known as the Internet. Since it was first introduced to the public, cyberspace has been changing lives and transforming industries, making communication, learning and even shopping faster, easier and more efficient. Now, with the emergence and wild popularity of social media outlets like Facebook and Twitter, companies have a host of new media with which to attract and engage customers like never before.

Whereas pioneering AM and FM disc jockeys once helped listeners discover new bands and obscure songs, today people are turning instead to their Facebook friends and Twitter followers for recommendations on everything from music to health and beauty products to fashion. Trusting this like-minded and hand-picked group to be free of ulterior motives and therefore trustworthy has made these social media communities hugely influential.

The same can be said for trusted brands. Companies like women’s fashion powerhouse Nygard are using social media vehicles like Facebook, Twitter and their blog Fashioning Your Story  not to only engage and educate their existing customers, but also to win over new ones.

Through social media, companies can offer customers a place to interact with trusted brands, as well as each other. Customers now have a place to voice concerns and provide creative input, helping companies gather valuable information to improve products and services. This open dialogue that social media establishes among the customers and the company helps provide the customer with a sense of investment within the company, while also helping companies better understand their customers.

Yet, companies aren’t stopping there. Companies, like Nygard, are taking the opportunity to thank loyal customers – while wooing new customers – with instant discounts and special offers via social media. With social media, companies have the opportunity to ensure the customer has a great interactive experience with online contests, special discounts and other events, while also driving business to their e-commerce site.

This rapidly evolving social media marketing and customer service model is proving to be the way of the future for most companies, and anyone not harnessing it is losing ground quickly. Get a glimpse of this social media world by becoming a fan of Nygard on Facebook (facebook.com/nygard) to see how they are forming a better experience for their customers through social media. Visit www.nygard.com for more information.

Outlook for Social Media Marketing in 2015

How #SocialMediaMarketing Looks in 2015 | SiteProNews http://t.co/8xkbm7r14w #SMM #marketing #socialmediatips

— Web Buzz (@Go2WebMarketing) March 13, 2015